25% OFF EVERYTHING + FREE DELIVERY

Get an extra 10% off* over £30 with code SURPRISE10

Bestselling Intro Routines now 35% OFF! Shop Now >

Back to home page The INKEY List

Do one
thing better

Hyaluronic Acid Bottle in water

SUPERCHARGE YOUR SKIN’S HYDRATION

We’ve always understood the power of hydration, that’s why we gave it its own step in the routine. It’s the foundation to building your healthiest skin because fundamentally hydrated skin works better. But it’s not just about better hydration, it’s about better everything...

  • Better product absorption
  • Better barrier function
  • Better elasticity
  • Better appearance

So, if you want better skin, start by doing one thing better and use Hyaluronic Acid Serum.

Shop now

Shop Hyaluronic Acid Serum

Hyaluronic Acid Serum - 30ml
Hyaluronic Acid Serum - 30ml

Non-tacky hydrating serum for all skin types

4.7
Rated 4.7 out of 5 stars
4.7 Stars (2,322 Reviews)

Real Results, Real Reviews

Before & after of using Hyaluronic Acid Serum

Before & after of using Hyaluronic Acid Serum

Before & after of using Hyaluronic Acid Serum

CLEANSE & HYDRATE

There’s a reason they’re our bestsellers. Better skin starts here.

Shop Now

CLEAR & HYDRATE

An ideal pairing for blemish-prone skin. Keep up your hydration to help combat oil.

Shop Now
Hyaluronic Acid Serum bottle with water
Review rating: 5 out of 5

“I didn’t understand why my skin wasn’t improving, then I started using this, in 2 days it was a 180 switch up. Turns out, I was doing everything right except for adding hyaluronic acid to my everyday routine to keep my skin hydrated.”

Jackie
Review rating: 5 out of 5

“I love this product. I’ve been using it for several months now, and can honestly see an improvement in my skin ( my family and friends have commented too) ”

Danielle
Review rating: 5 out of 5

“The application of this serum was amazing, immediately results after application.”

Priscilla
Review rating: 5 out of 5

“It locks in moisture and make my skin so bright. One drop or two goes a long way”

Elaine

Take our skincare quiz!

Create a personalised routine in less than 2 minutes + save up to 20%!

Start Now arrow

Your FAQs, Answered